MONEYBALL, and The Rise of the Data Driven Channel!

MONEYBALL changed baseball and now it's changing channel management. Moneyball, the movie, was released in 2011, starring Brad Pitt as baseball manager Billy Beane. It’s based on a true and very interesting story: The year is 2001 and Billie Beane, the Oakland Athletics GM, is upset by his team’s loss to the New York Yankees in the postseason. He wonders how he can ever assemble a team to compete with the likes of the Yankees, which has a payroll many times greater than Oakland? He must find a way to overcome Oakland’s limited payroll. Forced to reinvent his team on a tight budget, Beane has an epiphany: he realizes that he must outsmart the richer clubs rather than out spend them. To do thi

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